Terms & Conditions

Artifeye Studio – Website Terms & Conditions

Last updated: 25 February 2026

1. About us

1.1 Artifeye Studio (“we”, “us”, “our”) is a UK-based business providing digitally created iris artwork and related print products via our website (the “Site”).​

1.2 Our core service allows customers to upload photographs of their eyes (or those of others with permission), which we then transform into customised digital artwork and, if selected, printed wall art via third‑party print‑on‑demand partners.​

1.3 Our contact details are:

  • Business name: Artifeye Studio
  • Country of registration: United Kingdom
  • Email: contact@artifeyestudio.com
  • Website: artifeyestudio.com

By using our Site or placing an order, you agree to be bound by these Terms & Conditions (“Terms”).

2. Scope of these Terms

2.1 These Terms govern:

  • Your use of our Site;
  • Any orders you place for digital artwork or print products;
  • Your relationship with us as a consumer customer located in the UK or abroad.

2.2 If you do not agree with these Terms, you must not use our Site or place an order.

2.3 We may update these Terms from time to time, for example to reflect changes in law or our business practices. Any changes will apply to orders placed after the updated Terms are posted on the Site.​

3. Eligibility and account

3.1 You must be at least 18 years old to place an order through our Site. If you are under 18, you must have the permission and supervision of a parent or legal guardian.

3.2 You agree to provide accurate, current and complete information when placing an order and, where applicable, when creating an account.​

3.3 You are responsible for keeping your account credentials secure and for all activity under your account.

4. Our services and products

4.1 We create customised iris artwork using the photographs you upload. This includes:

  • Digital-only artwork (downloadable files);
  • Physical print products (e.g. canvas or framed prints) fulfilled via third‑party print‑on‑demand partners.​

4.2 As our products are highly personalised and created to your specifications, small variations in colour, contrast, cropping and composition are normal and expected. Screen displays (phone, tablet, computer) may show colours differently from printed products.​

4.3 We do not provide raw editing files. Your purchase includes only the specific digital or physical product(s) described at checkout.

5. Placing an order

5.1 To place an order, you must:

  • Select a product on the Site;
  • Upload the required image(s);
  • Provide accurate personal and delivery details;
  • Confirm acceptance of these Terms and our Privacy Policy;
  • Complete payment through the available payment methods (e.g. Stripe, PayPal).​

5.2 Your order constitutes an offer to purchase. We are not obliged to accept your order. We will confirm acceptance by sending you an order confirmation email, at which point a contract will be formed.​

5.3 We reserve the right to refuse or cancel any order, for example if:

  • The uploaded images do not meet our technical or content requirements;
  • Payment is not authorised;
  • There is an error in pricing or product description;
  • We suspect fraudulent or abusive activity.​

6. Customer responsibilities for uploads

6.1 You are solely responsible for:

  • Obtaining the consent of any person whose eye/iris you photograph and upload;
  • Ensuring you have the necessary rights to upload and use the image;
  • Ensuring the image is of sufficient quality (focus, lighting, resolution) for the ordered product.​

6.2 Before purchase, we provide guidance on how to photograph your eye for best results via our “How It Works” and help materials. You agree that failure to follow this guidance may affect the final result.​

6.3 You must not upload any image that:

  • Infringes third‑party copyright, privacy or other rights;
  • Is unlawful, offensive, defamatory, discriminatory or otherwise inappropriate;
  • Contains malware or any harmful code.​

6.4 We may reject or cancel an order if the uploaded content breaches these rules. In such cases, we may issue a refund or partial refund at our discretion.

7. Quality and approval process

7.1 We will use reasonable skill and care to create your iris artwork based on the image(s) and options you provide.​

7.2 For some products, we may send you a low‑resolution preview (“proof”) before finalising the artwork or sending it for print. Where a proof is provided:

  • You must review it carefully;
  • You must notify us of any corrections within the stated timeframe (if any);
  • If you approve the proof or fail to respond in time, we will proceed and you will not be entitled to further changes without additional charges.

7.3 Minor artistic variations between proofs, digital files and prints are not considered defects.

8. Prices, payment and taxes

8.1 All prices on the Site are listed in GBP (£) unless otherwise stated. We reserve the right to change prices at any time, but such changes will not affect orders already accepted.​

8.2 Payment must be made at checkout via the available payment methods. Your order will not be processed until payment is successfully received.​

8.3 Unless and until we are required to register for VAT, prices are quoted without VAT, and no VAT will be charged. If VAT or other sales taxes become applicable, we will update our pricing and checkout accordingly.​

8.4 If your payment is reversed, charged back, or otherwise cancelled after fulfilment has started, we may suspend or cancel delivery and seek recovery of any amounts owed.

9. Personalised products, cancellations and refunds

9.1 Most of our products are personalised and created to your specification, based on your uploaded images. Under the Consumer Contracts Regulations and the Consumer Rights Act 2015, personalised goods are generally exempt from the usual 14‑day “cooling‑off” cancellation rights once production has begun.

9.2 By placing an order, you acknowledge and agree that:

  • You lose your standard right to cancel once we have started creating your personalised artwork;
  • We do not generally accept returns or provide refunds for personalised digital or print products where the product is as described and free from defects.

9.3 However, this does not affect your statutory rights where a product is faulty or not as described. If you believe your product is defective, you must contact us within 14 days of delivery (for prints) or receipt (for digital). We may request photographs or other evidence and, if appropriate, arrange a reprint or refund.​

9.4 For non‑personalised products (if offered), you may have standard cancellation rights under UK consumer law. In such cases, details will be clearly provided on the product page and at checkout.

10. Digital delivery

10.1 Digital artwork is delivered by email and/or download link to the email address you provide at checkout.

10.2 Standard digital delivery times are indicated on the Site (e.g. within 3 working days; express options may be available). These are estimates only.​

10.3 It is your responsibility to ensure:

  • You provide a correct and accessible email address;
  • You check your spam/junk folder;
  • You download and securely store your files after delivery.

10.4 We may retain copies of your digital files for a limited time for backup and customer support purposes, but we cannot guarantee availability of files indefinitely.

11. Print products and shipping

11.1 Print products (e.g. canvas, framed prints) are produced and shipped by a third‑party print‑on‑demand provider.​

11.2 Estimated production and shipping times are shown on the Site or at checkout (for example, production within 2–5 working days plus shipping time). These are estimates and may be affected by seasonal peaks, courier delays, customs, or other factors outside our control.​

11.3 Shipping costs and options will be displayed at checkout. You are responsible for providing an accurate delivery address.

11.4 Risk in physical goods passes to you when the products are delivered to your specified address. Title passes only once full payment has been received.

11.5 If your print arrives damaged, incorrect or missing, you must contact us as soon as reasonably possible (usually within 7 days) with photographs and order details so that we can investigate and, where appropriate, arrange a replacement or refund.

12. Gift cards, offers and promotions (if used)

12.1 We may offer discount codes, vouchers or promotions from time to time. These are subject to any specific terms stated at the time of issue, including validity periods, minimum spend and product exclusions.

12.2 Discount codes must be applied at checkout and cannot be applied retrospectively.

12.3 We reserve the right to modify or withdraw any promotion at any time, provided this does not affect orders already placed.

13. Intellectual property and usage rights

13.1 All content on our Site, including text, logos, graphics, designs, and the AI‑assisted editing workflow, is owned by or licensed to us and is protected by intellectual property laws.​

13.2 When you purchase:

  • A digital artwork: you receive a personal, non‑exclusive, non‑transferable licence to use the file for personal, non‑commercial purposes (e.g. home display, personal social media with credit to Artifeye Studio). You must not sell, license, or distribute the digital file commercially without our prior written consent.
  • A print product: you receive ownership of the physical print only, not the underlying copyright in the artwork.

13.3 You must not:

  • Remove any watermark, logo or attribution on preview images or promotional materials;
  • Claim the artwork as your own creation;
  • Use the artwork in any way that is unlawful, defamatory, or harmful.

13.4 By uploading images, you grant us a limited, non‑exclusive licence to use those images solely for:

  • Creating and delivering your ordered products;
  • Internal quality control and backup purposes.

13.5 We will only use your iris images in our marketing (e.g. website gallery, social media) if you give us explicit, separate consent. You can withdraw this consent at any time, in which case we will stop using the images in new materials.​​

14. Your conduct on the Site

14.1 You agree not to use the Site:

  • For any unlawful purpose;
  • To upload or transmit viruses or other malicious code;
  • To attempt to gain unauthorised access to our systems or those of our providers;
  • To harvest or collect personal data about other users.​

14.2 We may restrict or terminate your access to the Site if we reasonably believe you have breached these Terms or engaged in fraudulent or abusive behaviour.

15. Personal data and privacy

15.1 Your submission of personal information through the Site is governed by our Privacy Policy, which forms part of these Terms.

15.2 Our Privacy Policy explains how we collect, use, store and protect your personal data, including iris images and contact details, in line with UK GDPR requirements.​​

16. Third‑party services and links

16.1 We use third‑party services to operate our business, such as:

  • Web hosting (e.g. Hostinger);
  • E‑commerce and payment platforms (e.g. WooCommerce, Stripe, PayPal);
  • Print fulfilment;
  • Email marketing tools (e.g. Mailchimp).​

16.2 These providers may have their own terms and privacy policies. You are encouraged to review those documents where relevant.

16.3 We are not responsible for the content, accuracy or practices of third‑party websites linked from our Site, nor for any loss or damage arising from your use of them.​

17. Service availability and changes

17.1 We aim to keep the Site available and functioning smoothly, but we do not guarantee uninterrupted, timely, secure or error‑free operation.​

17.2 We may modify, suspend or discontinue any part of the Site or our services (including specific products or features) at any time, for example for maintenance, upgrades or business reasons.

17.3 Where such changes affect an order that has already been accepted, we will contact you and, where appropriate, offer an alternative or a refund.

18. Warranties and disclaimers

18.1 To the fullest extent permitted by law, we provide the Site and our services “as is” and “as available” without any guarantees, representations or warranties, express or implied, including any implied warranties of merchantability, fitness for a particular purpose, or non‑infringement.​

18.2 We do not guarantee that:

  • The Site will always be available or free from errors;
  • The results obtained from using our services will meet your expectations beyond what is reasonably described on the Site;
  • Colours or appearance on your screen will exactly match printed products.​

19. Limitation of liability

19.1 Nothing in these Terms limits or excludes our liability for:

  • Death or personal injury caused by our negligence;
  • Fraud or fraudulent misrepresentation;
  • Any other liability that cannot be limited or excluded under applicable law.​

19.2 Subject to the above, we will not be liable for:

  • Any indirect, incidental, special or consequential loss;
  • Loss of profits, revenue, business, data or goodwill;
  • Any loss or damage arising from delays or failures caused by events beyond our reasonable control (including acts of God, pandemics, strikes, transport disruptions, or failures of third‑party services).​

19.3 Our total aggregate liability for any loss or damage arising out of or in connection with your use of the Site or any order shall be limited to the total amount paid by you for the relevant order.

20. Events outside our control

20.1 We will not be responsible for any failure to perform, or delay in performance of, any of our obligations that is caused by an event outside our reasonable control, including but not limited to severe weather, war, terrorism, governmental actions, failures of third‑party providers, or widespread internet outages.

20.2 If such an event affects the performance of our obligations under a contract with you, we will:

  • Contact you as soon as reasonably possible; and
  • Take reasonable steps to minimise the effect of the delay.

21. Complaints and dispute resolution

21.1 If you have any concerns or complaints, please contact us in the first instance using the contact details in section 1. We aim to resolve issues promptly and fairly.

21.2 If we are unable to resolve a dispute informally, you may have the right to refer the matter to an alternative dispute resolution (ADR) body or to your local Small Claims Court, depending on your jurisdiction.

22. Governing law and jurisdiction

22.1 These Terms, and any disputes or claims arising out of or in connection with them (including non‑contractual disputes or claims), shall be governed by and construed in accordance with the laws of England and Wales.​

22.2 You and we both agree that the courts of England and Wales shall have exclusive jurisdiction, except that if you are a consumer resident in another part of the UK or the EU, you may also bring a claim in your local courts.

23. Severability

23.1 If any provision of these Terms is found by a court or regulator to be invalid or unenforceable, the remaining provisions will continue in full force and effect.

24. No waiver

24.1 If we do not insist immediately that you do anything you are required to do under these Terms, or if we delay taking steps against you in respect of a breach, that does not mean you are released from those obligations, nor that we are waiving our rights to enforce them in the future.​

25. Contact

If you have any questions about these Terms, please contact us at:

  • Email: contact@artifeyestudio.com
  • Website: artifeyestudio.com